Smart Kolektiv pioneers the promotion of CSR concept in Serbia. The organization is guided by the idea of connecting business and society in finding ways to apply business logic and experience to the solution of social problems. Smart Kolektiv helps companies to cooperate articulately and strategically with the community, while helping various social groups to get the business sector’s attention to their needs and initiatives. Smart Kolektiv devises and puts into effect campaigns that initiate positive changes in society. It operates through four key programmes: corporate social responsibility, social innovation, youth entrepreneurship and social marketing. It administrates the Responsible Business Forum Serbia.
Responsible Business Forum Serbia is a network of socially responsible companies that contribute to the development of the community, stimulating the development of corporate social responsibility and the establishment of firm and lasting socially responsible practices in the business sector.